SME and craft management

Wahlpflichtfach, Bachelor of Arts, ZFU-Nr. 167616c
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B.A. Business Administration and Management - specialization in SME and Craft Management

Your business studies with a special focus

You will complete a comprehensive business administration course and acquire knowledge in business administration, corporate management, personnel management, marketing, accounting I and II, cost accounting & controlling, investment and financing. You will also study the content and methodological foundations of the related disciplines of law, economics, statistics and mathematics. Business English and knowledge of business informatics round off your profile.

You will also prepare yourself specifically for a particular area of activity in the company in your major field of study!

What topics does SME and craft management deal with?

Small and medium-sized enterprises (SMEs) are the backbone of the German economy. This is where most jobs are created and most taxes are paid. The specialization "SME and Craft Management" supports your career in small and medium-sized companies as well as in the craft sector.

Mastering challenges

180,000 businesses across Germany are currently looking for a successor, according to a recent survey by the German Confederation of Skilled Crafts. Anyone who wants to take over a company needs to know this: Companies go through different phases that place different demands on the company management. In this compulsory elective subject, you will learn how to react optimally to the relevant challenges and how to overcome company crises step by step. You will gain in-depth knowledge of project, process and quality management and deal with legal principles. Good to know: Together with the compulsory modules, the elective subject covers all the business management content of the master craftsman examination.

Good prospects

As a graduate, there are various opportunities to use the skills you have acquired:

  • Management of craft businesses/SMEs in all sectors as owner
  • Assumption of management tasks in the employment relationship
  • Management consultancy

What are the admission requirements?

  • General higher education entrance qualification
  • Subject-specific higher education entrance qualification or entrance qualification for universities of applied sciences
  • Professional qualification plus advanced training (at least 400 hours)
  • Professional qualification plus Suitability test in accordance with the Baden-Württemberg State Higher Education Act (LHG). The aptitude test can be taken at the Allensbach University of Applied Sciences in Konstanz.
  • Completed first degree
  • A successfully completed first year of study at a university in another federal state

Can academic achievements be credited or recognized?

If you have already completed a further education course (e.g. Betriebswirt IHK, Betriebswirt VWA, Handelsfachwirt or Bankbetriebswirt) or have completed comparable work at another university, it is possible to receive credit or recognition. We will be happy to check for you individually which credits or recognitions we can offer you. Talk to our educational advisors!

Modules of the Bachelor's degree program with specialization in SME and craft management

1st semester
Scientific work and self-management
Introduction to general business administration
Business mathematics
Statistics
Accounting I

2nd semester
Economics I
Corporate management
Business Law I
Marketing
Accounting II

3rd semester
Cost accounting and controlling
Investment and financing
Business informatics

4th semester
Project and process management
Economics II
Business English
Human resources management
Business Law II

5th semester
Tax theory
Business lifecycle-related SME and craft management
Project, quality and process management in SMEs and the skilled trades

6th semester
Specific legal bases of SME and craft management
Project work/case studies
Bachelor's thesis (with colloquium)

How long does the course take?

The standard period of study of 3 years (6 semesters) corresponds to a full-time course of study, so the duration of the course will be longer if you are studying alongside your job. However, your relevant experience as a professional will give you the opportunity to combine your studies with practical knowledge and, for example, to work on practical topics in term papers or theses.

If your personal or professional situation requires it, you can always extend your studies free of charge for up to 18 months. After that, there are further fee-based extension options.

Next online info event
27.01.2025 von 18:00-19:30 Uhr
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You can find all the important information about your degree program in your personal study guide.

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