Institute for SMEs and Craft Trades
Institute for SMEs and Crafts


The Institute for SMEs and Crafts is a legally independent institution at Allensbach University of Applied Sciences Konstanz (affiliated institute). With this institute, the university promotes research in the SME and skilled trades sector, strengthens the exchange between science and business practice and promotes the internationalization of the university.
The institute's areas of activity include knowledge transfer, consulting, research and teaching. The focus is on global megatrends, Education 4.0 (e-learning), sustainability / CSR, dual vocational education and training and dual higher education, as well as knowledge transfer with consulting for companies, chambers and associations from the SME and skilled trades sector. All projects are publicly funded.
Management: Prof. Dr. Jürgen Wagenmann
Range of services
for companies, chambers, trade associations and vocational training institutions:
- Educational concepts in dual vocational education and training
- Global megatrends and their influence on SMEs
- Education 4.0 - e-learning and blended learning in dual education
- Sustainability and sustainability reporting for SMEs
- Train-the-trainer certificate courses
- Internationalization in education
for international students:
- Certificate courses with credit points (ECTS) in business administration subjects
Key topics
- Dual vocational education and training and dual higher education
- Education 4.0: e-learning, integrated learning
- Sustainability
- Internationalization in education and business
Project examples
May 2023 - Apr. 2025
- Funding project of the Baden-Württemberg Stiftung gGmbH (state government of Baden-Württemberg) for its sub-foundation Klimaschutzstiftung Baden-Württemberg: Development of an action-oriented certificate course "Sustainability and climate protection manager in the skilled trades"
Jan. 2022 - Feb. 2023
- Funding project of the Baden-Württemberg Ministry of Economic Affairs as part of the Vocational Training 4.0 funding program - Innovation in digital vocational orientation and in digital inter-company vocational training: "ÜBA/ÜLU learning concept present, digital, coordinated and sustainable"
Dec. 2020 - May 2024
- Funding project of the Baden-Württemberg Ministry of Economic Affairs as part of the ZukunftsKompetenzen@bw funding program: "Low-threshold digital learning media development with on-board resources" https://www.hwk-konstanz.de/artikel/digitale-lernhaeppchen-fuer-die-handwerkliche-aus-und-weiterbildung-64,669,2172.html
Dec. 2020 - Feb. 2022
- Funding project of the Baden-Württemberg Ministry of Economic Affairs as part of the Future Initiative Crafts 2025: Model project study "New Work: The influence of megatrends and business model innovations on work in the craft trades of the future - concretized on the carpentry trade and with recommendations for action for companies, craft organizations and politics"
- https://www.hwk-konstanz.de/new-work
- https://www.hwk-konstanz.de/artikel/wie-wandlungsfaehig-ist-das-handwerk-64,0,2576.html
- https://handwerk2025.de/strategie/new-work-der-einfluss-von-megatrends-und-geschaeftsmodellinnovationen-fuer-das-schreinerhandwerk
- https://www.allensbach-hochschule.de/grosse-handwerksstudie-gemeinsam-mit-hochschulinstitut-entstanden/
- https://www.bm-online.de/aktuelles/markt-branche/megatrends-im-handwerk-und-ihre-auswirkungen/
- https://www.allensbach-hochschule.de/wp-content/uploads/2024/05/2024-06_BM-Tsunamis-in-Zeitlupe.pdf
Jun. 2018 - May 2021
- Funding project of the Baden-Württemberg Ministry of Economic Affairs as part of the Digitalization and Vocational Training funding programme: "Digitalization and networked learning in inter-company training (ÜBA) in the skilled trades"
Apr. 2017 - Oct. 2019
- Funding project of the Baden-Württemberg Ministry of Economic Affairs as part of the digitization and vocational training funding programme: "Digitization and networked learning in dual vocational training in the skilled trades"

Cooperations
- Cooperation with the Constance Chamber of Crafts → more
- Cooperation with the craft training centers of the Constance Chamber of Crafts in publicly funded projects → more


Memberships



Old nursery 3 | 78187 Geisingen | GERMANY
Tel.: 0049 (0)176 56778890 | E-Fax: 0049 (0)3212 2731961
Email: kmu-institut@allensbach-hochschule.de
Web: https://www.allensbach-hochschule.de/hochschule/institut-kmu-handwerk/
Institute Director: Prof. Dr. Jürgen Wagenmann
Institute at Allensbach University:
Lohnerhofstraße 2 | 78467 Constance | GERMANY
Phone: 0049 (0)7533 91923-90 | Fax: 0049 (0)7533 91923-91