Psychologie der Nachhaltigkeit und Umweltpsychologie

Who is the university certificate suitable for?

Would you like to not only understand sustainability, but also implement it in your profession? With the university certificate in Psychology of Sustainability and Environmental Psychology, you will expand your psychological expertise in order to effectively promote sustainable behavior and environmental awareness.

Whether you work in environmental management, CSR, marketing or consulting, you will strengthen your skills to successfully initiate and actively shape sustainable change processes. Become a driving force for a responsible and sustainable economy and society.

The most important things at a glance:

  • Duration of study: 6 months + 6 months free extension
  • ECTS credit points: 10 ECTS credit points
  • Examination form: Portfolio assignment (case study plus presentation)
  • Admission requirements: Basic knowledge of scientific work and presentation techniques
  • Start of studies: at any time
  • Credit transferability: M.A. Business Management (if you have completed a first degree).
  • Tuition fees: EUR 165 per month, EUR 990 in total

Understanding and shaping sustainability - with the university certificate in the psychology of sustainability and environmental psychology

The challenges of the 21st century demand a profound understanding of sustainable behavior and responsible corporate management. The university certificate in Psychology of Sustainability and Environmental Psychology provides you with in-depth knowledge of how psychological principles can be used effectively to promote sustainable action and environmental protection.

Psychology of sustainability: understanding and positively influencing behavior

You will first learn the basics and most important theories of sustainability psychology. The focus is particularly on the tension between attitudes and actual behavior, the so-called attitude-behavior gap. How can sustainable consumer behavior be promoted? Which models and intervention options help to motivate people to live in a more resource-conserving way?

A central instrument is nudging, targeted behavioral guidance through small but effective impulses. You will learn how such measures can be used in everyday life, in politics or in marketing to promote sustainable decisions without restricting freedom of choice.

Sustainable corporate management as a driver of change

Sustainability is no longer a "nice-to-have", but a strategic success factor for modern companies. You will gain in-depth knowledge of the triple bottom line concept, which integrates ecological, social and economic aspects. Topics such as corporate social responsibility (CSR), the circular economy and the legal framework will show you how sustainability can be implemented along the entire value chain.

You will learn how sustainability is anchored in the purpose of a company and how sustainable branding and communication convince customers and stakeholders. The certificate also teaches methods of sustainability monitoring and controlling, which are essential for a transparent and measurable sustainability strategy.

Environmental psychology: environmental protection from a psychological perspective

Environmental psychology complements the certificate by taking a scientific look at human-environment relationships. You will discover historical developments and paradigm shifts that have shaped this field and learn which current trends are shaping the understanding of environmentally friendly behavior.

The question of how people can be motivated to protect the environment is important. You will learn about psychological explanations and receive practical impulses to promote environmentally friendly behaviour in organizations and society.

image